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The Chloe woman is elegantly sexy, adventurous and confident and the word “Flou” inspired me to design beautifully fluid clothes that liberate modern day women. The designs, colours, illustrations and graphics of this portfolio project all have a clean, crisp finish that represent the classic style of this luxury brand, as cool, understated and blissfully simple.

Chloe Concept

Chloe Market Research

Chloe Design Development

Chloe  Illustration 1

Chloe Illustration 2